– Safra Father’s Day Campaign –
He’s the one cheering for you from the touch line. He’s the one with a wise word or two – when you deserve it. He’s the one with a pat on the back – even when you don’t deserve it. There’s no one prouder of you. There’s no one like him. He’s dad.
He means so much to us, yet we spend so little time with him. We understand. The older we get, the harder it is to open up to dad. This Father’s Day, we’re making it easier for you.
Simply set a time and hang out
with him.
Make him proud (one more time).
#Timewithdad
@ Wunderman Singapore
Art Director – Allan Zhang
Copywriter – Suhanniya
Accounts – Melvin Goh, Xueer Lee, Beatrice Wee
Videography – Don Paradox
SAFRA #TimeWithDad from Allan Zhang on Vimeo.
– Results –